Signature Outrage
Look, rage-farming has become a full-blown business model, and it’s exhausting for everyone involved. These so-called communities aren’t really communities at all when they’re built on a foundation of manufactured outrage and algorithmic manipulation.
Every day it’s the same cycle: find something to be angry about, stretch it out for ten minutes, sprinkle in some sketchy sponsors, and ask people to prove their loyalty by engaging with content that ultimately just makes them feel worse. The people consuming this stuff are stuck in a loop of anger and anxiety, while the creators are trapped on a treadmill of having to find the next thing to be outraged about just to pay their bills. It’s a system that profits from keeping people worked up and divided, and honestly, it’s time for YouTube and mainstream media to figure out new ways for creators and journalists to make a living. We need monetization models that actually lift people up, that reward thoughtful content and genuine community building instead of whoever can make people the angriest the fastest. Because what we’ve got now isn’t sustainable, and it sure as hell isn’t healthy for anyone.
